FREE E-COMMERCE GROWTH GUIDE
How I scaled my fashion brand from $350K to $1.3M in 12 months.
And what I would focus on first if I were doing it all again.
A practical guide for established e-commerce brands ready to identify what is holding back growth and focus on what matters next.
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27+ years
in business and marketing
$1.3M
annual fashion brand revenue
7-figure brand
built, scaled and sold
Award-winning
entrepreneur and mentor
WHY DOWNLOAD IT
A behind-the-scenes look at what actually grew my sales.
Inside this guide, I share the key decisions, changes and priorities that helped me grow my fashion brand from $350K to $1.3M in 12 months, so you can see what made the biggest difference and where to focus next in your own business.
01 · CLARITY
See what may be limiting growth.
Recognise the patterns that keep established brands busy, but not necessarily moving forward.
02 · PRIORITIES
Know where to focus next.
Get a stronger lens for deciding which opportunities deserve your time, money and attention.
03 · PERSPECTIVE
Learn from a real seven-figure journey.
Take away practical perspective from someone who has built, scaled and sold an e-commerce brand.
THIS GUIDE IS FOR YOU IF
You have sales, but growth still feels harder than it should.
You may be working harder without seeing enough movement in the numbers, second-guessing what to focus on, or wondering why the business still feels more complicated than it needs to.
This guide gives you a fresh perspective on what to review before adding more products, tactics or complexity.
BUILT FROM REAL E-COMMERCE EXPERIENCE
Hi, I’m Jodie.
I started my fashion business with pieces made one by one by a local tailor and sold them at market stalls. I went on to build the brand into a seven-figure international e‑commerce business, then sold it in 2023.
Today, I help established fashion and lifestyle brands identify what is limiting growth, sharpen their commercial priorities and build more profitable businesses without unnecessary complexity.
Everything in this guide comes from the decisions, mistakes and lessons behind that journey.
REAL E-COMMERCE RESULTS
Practical guidance that creates momentum.
A few words from brand owners who have applied my strategies inside their businesses.
★★★★★
“I went from zero sales to consistent orders.”
Jodie is the genuine and professional expert every brand needs to build a successful website and customer base.
Marlena
Horizon Athletic
★★★★★
“I increased my sales by 150% in six months.”
I was ready to fold the business. Now I am kicking goals I could only have dreamed of.
Louise Carter
Baby Luno
★★★★★
“My revenue increased by 447%.”
My traffic improved by 164% in the first few weeks and the growth continued from there.
Deb
Stoked NZ
READY TO SEE WHAT MADE THE DIFFERENCE?
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