E-COMMERCE GROWTH STRATEGIST
Build a leaner,
more profitable
e‑commerce brand.
Strategic coaching for established fashion and lifestyle brands ready to increase sales, strengthen profit and scale without adding unnecessary products, people or complexity.
EXPLORE WAYS TO WORK TOGETHER
AS TRUSTED BY
Fashion and lifestyle brands I’ve supported.
BUILT ON REAL E-COMMERCE EXPERIENCE
Hi, I’m Jodie.
I built, scaled and sold my own seven-figure international fashion brand, so I understand what it takes to grow an e‑commerce business from the inside.
Today, I help established fashion and lifestyle brands dig into the numbers, identify what is limiting growth and make stronger decisions across products, profitability, customer acquisition, retention and the wider business.
The goal is not to add more tactics or complexity. It is to uncover the opportunities already sitting within your business and turn them into a clear, prioritised plan for profitable growth.
MORE ABOUT MEE-COMMERCE GROWTH STRATEGY
Build the kind of growth your business can actually hold.
I help established fashion and lifestyle brands turn scattered growth into a stronger commercial model, with sharper product decisions, more effective marketing, healthier margins and fewer moving parts. So the business does not just get bigger. It becomes more profitable, more consistent and easier to run.
THREE WAYS TO WORK TOGETHER
Choose the level of strategy and guidance your business needs now.
Whether you need a focused diagnosis, ongoing strategic guidance or practical training, each option is designed to help you make stronger decisions and move forward with clarity.
01 · ONGOING STRATEGIC SUPPORT
The 7-Figure Scale Collective
BEST FOR: GUIDANCE, ACCOUNTABILITY AND A STRATEGIC SECOND SET OF EYES
High-level strategy and expert guidance for your next stage of growth.
For established fashion and lifestyle brands ready to build stronger sales, healthier profits and a simpler business model with ongoing support.
02 · PRIVATE 1:1 STRATEGY
Your 90-Day eComm Scaling Strategy
BEST FOR: A PERSONALISED DIAGNOSIS AND CLEAR 90-DAY ROADMAP
A deep review of what is limiting growth and where to focus next.
I analyse your Shopify data, website, customer journey, email and paid marketing, then build a focused 90-day scaling plan.
03 · COURSES AND TRAINING
Practical e‑commerce education
BEST FOR: LEARNING AND IMPLEMENTING AT YOUR OWN PACE
Clear frameworks to strengthen the areas that matter most.
Build your capability across strategy, customer acquisition, website conversion, email marketing and Meta Ads with practical training you can apply yourself.
REAL BRANDS. REAL GROWTH.
Results that changed the trajectory of these businesses.
Different brands, different starting points and different strategies. Each result began by identifying what was limiting sales, uncovering the strongest opportunities within the business and focusing on the priorities most likely to create meaningful growth.
FEATURED CLIENT RESULT
From inconsistent sales to a seven-figure year.
By getting clear on the strongest growth opportunities, sharpening the marketing strategy and focusing attention on the right commercial priorities, this fashion brand built more consistent momentum and reached seven figures without creating an unnecessarily complicated business.
+303%
YEAR-ON-YEAR GROWTH
+628%
GROWTH IN FIVE MONTHS
6 FIGURE
CONSISTENT MONTHS
A CLOSER LOOK AT THE NUMBERS
Real results from established e‑commerce brands.
SUSTAINED SALES MOMENTUM
Consistent growth across the period
The sales trend strengthened across the month rather than depending on one isolated spike.
SIX-MONTH RESULT
£46.8K in sales and 98% growth
Clear priorities and consistent implementation helped create stronger sales momentum over six months.
Client results are individual and are not a guarantee of future performance.
Awards, Qualifications & Certifications
Business Degree
GPA 6.75
Gold AusMumpreneur
Fashion, 2020 and 2021
Gold Stevie Award
Company of the Year, 2021
Local Business Awards
Outstanding Fashion winner
Certified Digital Marketer
Digital Marketing Institute
Meta Media Buying Professional
Professional certification
LIFE COACH
Certified Life Coach
Professional coaching qualification
Business Degree
GPA 6.75
Gold AusMumpreneur
Fashion, 2020 and 2021
Gold Stevie Award
Company of the Year, 2021
Local Business Awards
Outstanding Fashion winner
Certified Digital Marketer
Digital Marketing Institute
Meta Media Buying Professional
Professional certification
LIFE COACH
Certified Life Coach
Professional coaching qualification
★★★★★ 5-star client reviews
WHAT CLIENTS SAY
Trusted guidance from someone who understands e‑commerce.
Real results, practical strategy and support from someone who has built, scaled and sold an e‑commerce brand herself.
★★★★★
CLIENT TESTIMONIAL
“I have now achieved the unbelievable goal of becoming a 7-figure business in just under 12 months of studying with Jodie.”
Learning from someone who has been there and done it themselves, and who understands every facet of owning your own label and online store, just makes sense.
Amber
Designer and owner, White Amber Label
★★★★★
CLIENT TESTIMONIAL
“I found a strategic partner who truly understands the key strategies of growing an online business.”
Since joining Jodie’s program, I’ve consistently smashed my business goals, experienced record-breaking months and weeks, and gained the confidence to make strategic decisions that drive real growth.
Peta Jefferies
Rock Olive
★★★★★
CLIENT TESTIMONIAL
“My business has grown by 628%. No exaggeration.”
If you’re serious about taking your business to the next level but unsure where to start, Jodie is there every step of the way, uncovering areas you may never have considered.
Gemma Brennan
Confetti Kidz
★★★★★
CLIENT TESTIMONIAL
“After implementing her strategies, I went from zero sales to consistent orders.”
Jodie covers everything from website optimisation, SEO, Google Ads and Klaviyo to social strategy and Meta Ads.
Marlena
Horizon Athletic
★★★★★
CLIENT TESTIMONIAL
“The program is a game changer.”
The program was packed with valuable information, shared in a way that was clear, practical and easy to apply. Weekly input and feedback made all the difference.
Lemon Cyprus
Client testimonial
THE ONLINE STORE SUCCESS PODCAST
Practical strategy for building a stronger online store.
Each week, I share honest conversations, proven strategies and practical lessons to help fashion and lifestyle brands grow more profitably and sustainably.
LISTEN TO THE PODCAST
Bali Founder Retreat 2027
6 to 9 April 2027 | Ubud, Bali
An intimate retreat for established e‑commerce founders to step out of the everyday, gain fresh perspective and grow your business with greater clarity, stronger strategy and meaningful connections.
Four beautifully curated days with a small group of product-based women who understand the realities of building and leading a growing brand.
Only 6 places remaining
Join the waitlist →Join the waitlist for first access to retreat details and invitations.
