E-COMMERCE GROWTH STRATEGIST
Scale your e‑commerce business around the life you want to live.
Strategic coaching for fashion and lifestyle founders who want stronger sales, healthier profits and a business that supports the way they want to work and live.
EXPLORE WAYS TO WORK TOGETHER
AS TRUSTED BY
Fashion and lifestyle brands I’ve supported.
BUILT ON REAL E-COMMERCE EXPERIENCE
Hi, I’m Jodie.
I built, scaled and sold my own seven-figure international fashion brand, so I know what it takes to grow an e-commerce business from the inside.
I also know how quickly growth can make a business feel heavier, more complicated and more dependent on you.
Today, I help fashion and lifestyle founders understand what’s driving performance, where growth is getting stuck and which opportunities deserve their attention next.
Together, we turn that into a clear plan that supports both the business you want to build and the way you want to live.
MORE ABOUT MEE-COMMERCE GROWTH STRATEGY
Build a million-dollar business without building yourself a 60-hour-a-week job.
A more profitable business. More freedom over your time. And fewer parts of the business relying on you to keep everything moving.
That’s what this stage of growth should look like.
THREE WAYS TO WORK TOGETHER
Choose the kind of support you need right now.
Whether you need a fresh perspective, ongoing strategic guidance or practical training, there’s an option to help you make clearer decisions and move forward with confidence.
01 · ONGOING STRATEGIC SUPPORT
The 7-Figure Scale Collective
BEST FOR: PERSONALISED STRATEGY, ACCOUNTABILITY AND ONGOING SUPPORT
Expert guidance for the decisions that matter most as you scale.
A high-touch mastermind for fashion and lifestyle founders ready to move beyond unpredictable sales and scale with more clarity, consistency and profit.
Get expert eyes on your business, personalised guidance on what to focus on next, and ongoing support to help you make stronger decisions without carrying it all alone.
02 · PRIVATE 1:1 STRATEGY
Your 90-Day eComm Growth Plan
BEST FOR: CLEAR PRIORITIES, EXPERT DIRECTION AND A PRACTICAL 90-DAY PLAN
Stop guessing what to focus on next.
In this private strategy intensive, we step back from the day-to-day and look at what’s really happening across your business.
Together, we review your Shopify data, Meta ads, email performance and social content to identify the strongest opportunities for growth.
Then we turn those insights into a focused 90-day plan, so you know what to prioritise, what to pause and where to put your time, energy and budget next.
03 · COURSES AND TRAINING
Practical e‑commerce education
BEST FOR: LEARNING, IMPLEMENTING AND BUILDING YOUR CONFIDENCE
Learn the skills behind a stronger online store.
Choose from practical programs covering profitable e-commerce growth, Meta Ads and smarter ways to create consistent sales.
You’ll get clear training, proven frameworks and practical tools you can apply directly to your business, either at your own pace or inside a supported live program.
REAL BRANDS. REAL GROWTH.
See what changed when these founders focused on the right things.
Stronger sales, healthier profit and more confidence in what to focus on next.
FEATURED CLIENT RESULT
Amber went from inconsistent sales to a seven-figure year.
With clearer priorities, a sharper marketing strategy and a stronger focus on the opportunities most likely to drive growth, Amber built consistent momentum and reached seven figures.
MORE CLIENT RESULTS
A closer look at the numbers.
+303%
YEAR-ON-YEAR GROWTH
Louise
+628%
GROWTH IN FIVE MONTHS
Gemma
6 FIGURE
CONSISTENT MONTHS
Peta
SHOPIFY SALES RESULTS
A closer look inside the numbers.

FEATURED CLIENT RESULT
Exceptional growth in 4.5 months
A powerful example of the momentum possible when the right priorities, marketing and execution come together.

SEVEN-FIGURE CLIENT RESULT
More than $1 million in 12 months
Sustained growth across the year, not a single short-term sales spike.

CLIENT SALES RESULT
203% sales growth
Strong growth achieved through clearer priorities and consistent implementation.

CLIENT SALES RESULT
628% growth in five months
A standout result created through clearer priorities, focused marketing and consistent implementation.
Client results are individual and are not a guarantee of future performance.
Awards, Qualifications & Certifications

Business Degree
GPA 6.75

Gold AusMumpreneur
Fashion, 2020 and 2021

Gold Stevie Award
Company of the Year, 2021

Local Business Awards
Outstanding Fashion winner

Certified Digital Marketer
Digital Marketing Institute

Meta Media Buying Professional
Professional certification
LIFE COACH
Certified Life Coach
Professional coaching qualification

Business Degree
GPA 6.75

Gold AusMumpreneur
Fashion, 2020 and 2021

Gold Stevie Award
Company of the Year, 2021

Local Business Awards
Outstanding Fashion winner

Certified Digital Marketer
Digital Marketing Institute

Meta Media Buying Professional
Professional certification
LIFE COACH
Certified Life Coach
Professional coaching qualification
★★★★★ 5-star client reviews
WHAT CLIENTS SAY
Trusted guidance from someone who understands e‑commerce.
Real results, practical strategy and support from someone who has built, scaled and sold an e‑commerce brand herself.
THE ONLINE STORE SUCCESS PODCAST
Honest e-commerce strategy you can actually use.
Each week, I share practical lessons, real conversations and proven ideas to help fashion and lifestyle founders grow sales, improve profit and build a business with more freedom.
LISTEN TO THE PODCAST
Bali Founder Retreat 2027
6 to 9 April 2027 | Ubud, Bali
An intimate retreat for established e‑commerce founders to step out of the everyday, gain fresh perspective and grow your business with greater clarity, stronger strategy and meaningful connections.
Four beautifully curated days with a small group of product-based women who understand the realities of building and leading a growing brand.
Only 6 places remaining
Join the waitlist →Join the waitlist for first access to retreat details and invitations.