Unlocking business growth: How outsourcing a VA can transform your e-commerce business
In the hustle of building and managing an eCommerce business, the myriad demands can stretch even the most seasoned entrepreneur thin. It's not uncommon to find business owners juggling customer service, marketing, and day-to-day operations often at the cost of their personal lives and, ironically, their company's potential to scale efficiently. Recognising the stressful reality of the entrepreneurial grind, today I'm excited to share with you a compelling conversation with Michelle from The Outsourcing Crew, who built a successful VA team that empowers businesses worldwide through smart outsourcing a VA strategies.
Michelle’s story begins in Manila, where despite a humble upbringing, her parents’ emphasis on education paved the way for her ambitions. Her journey took her from Manila to Dubai with just $400 and a civil engineering degree, eventually leading her to the sunny shores of Australia’s Gold Coast.
Her transition from a structured engineering career to founding The Outsourcing Crew was driven by a simple yet powerful realisation: providing women with opportunities could change the world. This belief inspired her to focus on outsourcing a VA model that not only supports business owners but also empowers women across the Philippines. By outsourcing a VA, Michelle created meaningful, flexible career paths that allow skilled professionals to work remotely while helping entrepreneurs streamline operations, improve productivity, and scale their businesses efficiently.
Through her experience, Michelle demonstrates that outsourcing a VA isn’t just about delegation it’s about transformation.
This episode of “Online Store Success,” learn about the transformational story behind outsourcing, starting a side hustle, and navigating the challenges and victories of entrepreneurial life. You can listen to the full podcast episode here or watch the interview here.
Michelle on Starting and Scaling an Outsourcing Crew
Turning Passion into Purpose Through Outsourcing a VA
The leap from side hustle to full-time passion was a defining moment for Michelle. She candidly shares the dual life of managing a growing side hustle while maintaining a full-time job a reality many entrepreneurs can relate to. The turning point came during the COVID-19 pandemic when she was stranded in the Philippines. This unexpected stay allowed her to connect deeply with her team and clients, ultimately convincing her that her passion project in outsourcing a VA deserved her full-time focus. In mid-2022, Michelle took the plunge, transforming her side hustle into a thriving full-time business marking a new era of growth and fulfilment.
The Outsourcing Crew: Not Your Average VA Agency
The Outsourcing Crew stands out by not just offering virtual assistance but by changing lives for both clients and the talented women behind the screens. Through her work in outsourcing a VA, Michelle and her team provide essential support in administrative management, marketing, and complex project coordination. Their approach proves indispensable for entrepreneurs across industries who need to reclaim their time and scale efficiently.
Michelle places strong emphasis on community and empowerment two core values that define The Outsourcing Crew. She personally interviews every VA to ensure not only skill alignment but also cultural fit, fostering a supportive and collaborative work environment. For Michelle, outsourcing a VA isn’t just about delegation; it’s about building meaningful professional relationships that empower both sides.
A Culture of Empowerment and Growth
The impact of The Outsourcing Crew goes far beyond business operations. It’s about creating opportunities for women to earn respectable wages, stay close to their families, and build sustainable careers. Michelle shares inspiring stories of virtual assistants who, through outsourcing a VA work, have been able to buy cars, fund education, and achieve financial independence all while working from their hometowns.
The Future and Beyond
As The Outsourcing Crew continues to expand, Michelle stresses the importance of occasionally pressing the “pause button.” Taking time to reflect and realign with your business goals and values is crucial, especially when growing through outsourcing a VA solutions. It’s a philosophy she encourages for every business owner feeling stretched thin or burnt out.
Michelle’s journey and the success of The Outsourcing Crew highlight the transformative power of thoughtful entrepreneurship. It’s a story rooted in passion, empowerment, and the positive ripple effects of outsourcing a VA not just as a business tactic, but as a means of creating global impact.
For entrepreneurs overwhelmed by the daily grind, Michelle and The Outsourcing Crew offer more than just virtual assistance they offer a partnership designed to grow alongside your business.
Are you inspired by Michelle’s story or think a virtual assistant could help scale your business operations, consider reaching out to the Outsourcing Crew, or work with Jodie to help with other elements of your business.
