Top 5 Shopify plugins
So one of the things I get asked all the time is what Shopify Plugins or Apps I use the most in my fashion e-commerce store, iland co.
Given this time of year is about giving, I thought I'd compile a list of my favourites and share them with you!
These plugins (in Shopify land they are called Apps) are all part of my behind-the-scenes support tools and I'm sharing them with you so that you can gain the most direct route to creating your own online business success.
Are you ready? Let's dive in!
Top 5 Shopify Plugins (Apps)
CONVERSIO (previously known as Receiptful)
is one of my go-to Shopify plugins, and for good reason. I primarily use it to send abandoned cart emails—an incredibly effective way to recover lost sales by gently reminding potential customers of the items they left behind. But that’s just the beginning. Conversio is a powerful all-in-one marketing tool that helps automate many other aspects of customer communication. From sending beautifully designed follow-up emails and digital receipts to collecting product reviews and offering tailored product recommendations, this plugin does it all. It even helps gather valuable customer feedback so you can keep improving your store experience. If you're looking to streamline your customer engagement and boost conversions, Conversio is a must-have in your Shopify toolkit.
KUDOBUZZ
is an incredibly useful Shopify plugin that helps build trust and credibility with your customers through authentic, user-generated content. At its core, it’s designed to collect and showcase customer reviews in a way that’s both visually appealing and conversion-focused. But it goes far beyond simply gathering feedback. With Kudobuzz, you can reward customers for leaving reviews, which not only encourages more participation but also fosters loyalty. The app also allows you to upsell related products directly through the review widgets—turning praise into additional sales opportunities. One of my favourite features is the ability to enable a Q&A section, where potential buyers can ask questions and get answers from past customers or your team. This creates an interactive, trust-building space right on your product pages. If you're serious about leveraging social proof to drive sales and engagement, Kudobuzz is a fantastic addition to your Shopify store.
is hands down one of my favourite Shopify plugins when it comes to post-purchase customer experience. In the world of e-commerce, what happens after a customer places an order is just as important as what happens before—and AfterShip makes sure that process is seamless. This app allows you to automatically track packages once they’ve been shipped, giving both you and your customers real-time updates on order progress. One of its standout features is the ability to create branded tracking pages, which not only keeps your customers informed but also reinforces your brand even after the sale is made. Instead of being redirected to a third-party carrier’s website, your customers can track their order through a page that looks and feels like your store. You can also set up automated delivery notifications, keeping your customers in the loop every step of the way—from dispatch to doorstep. If you want to reduce customer inquiries, improve transparency, and boost satisfaction, AfterShip is a must-have tool in your Shopify arsenal.
ULTIMATE SPECIAL OFFERS
is a powerful and flexible Shopify plugin that makes running promotions on your store incredibly easy and effective. Instead of being limited to just one type of discount or offer at a time, this app allows you to set up and run multiple promotions concurrently—all with minimal setup and hassle. Whether you’re looking to offer buy-one-get-one deals, percentage discounts, free gifts, or bundle pricing, this app has you covered. You can tailor each offer to specific products, collections, or customer groups, giving you the flexibility to create promotions that truly support your sales goals. What I love most is how user-friendly it is—even if you're not super tech-savvy, the interface makes setting up complex campaigns feel simple and straightforward. Ultimate Special Offers is the kind of tool that not only saves you time but also helps you increase your average order value and encourage repeat purchases—all while delivering a seamless shopping experience for your customers.
ZAPIER
You might be familiar with Zapier already as it has benefits beyond Shopify, but I use this great plugin as a way of connecting my store to my accounting software.
Okay - I know I said TOP 5 Plugins but I've got 2 more that I think will really help you out:
is an incredibly valuable Shopify app, especially if you’re running a product-based business where inventory management is key. Staying on top of your stock levels is crucial not only for keeping operations running smoothly but also for avoiding missed sales opportunities—and that’s where Stocky truly shines. This app helps you manage inventory with precision, giving you real-time insights into what’s in stock, what’s running low, and what needs reordering. By preventing out-of-stock situations, Stocky helps you protect your revenue and maintain a reliable shopping experience for your customers.
What makes Stocky especially powerful is its ability to forecast demand, track supplier lead times, and even generate purchase orders directly within the app. It takes the guesswork out of restocking and helps you make smarter decisions based on data rather than intuition. For anyone serious about streamlining their backend operations and keeping their store fully stocked and ready to sell, Stocky is an essential tool in your Shopify ecosystem.
SUMO ME
This Ap has many functions but I use it for managing pop-ups on my site and growing my email list - an essential element of an online business.
I hope you find this list of Shopify plugins super helpful—but as always, if you have any questions, pop them in the comments below!
Jodie
xo
