FREE LIVE WORKSHOP
Your profitable Black Friday Ads Plan
Make more sales this Black Friday without sacrificing your profits to Meta Ads.
Already planning your offers and promotions? Join Jodie Minto to work through your Meta Ads budgets, campaigns and creative, so you can make smarter advertising decisions before Black Friday.
Thursday 5 November 2026
10:30 am AEDT (Sydney time)
Free live online workshop
Free to attend live. Replay available to purchase afterwards.
SAVE MY FREE SEAT
A PRACTICAL WORKING SESSION
Don’t let a record sales weekend turn into a disappointing profit result.
Big discounts and bigger ad budgets can quickly eat into your margins. We’ll work through the numbers, campaigns and creative decisions that matter.
01
Know your numbers
Work out how Black Friday discounts affect your break-even ROAS, margins and what you can afford to spend on Meta Ads.
02
Plan your ad spend
Set a realistic budget, decide what to do with evergreen campaigns and prioritise your advertising creative.
03
Know what to monitor
Identify the numbers to watch during your sale and when to adjust rather than react to ROAS alone.
MEET YOUR HOST
Hi, I’m Jodie Minto.
I’m an award-winning e-commerce entrepreneur, business coach and certified Meta Ads specialist. I built, scaled and sold my own seven-figure fashion brand, and now help established e-commerce founders grow profitable online stores through smarter product strategy, marketing and systems.
In this workshop, I’ll guide you through the practical decisions that can help protect your profits during Black Friday.
YOU’LL LEAVE KNOWING
What to spend, what to run and what to watch.
- Your break-even advertising targets with Black Friday discounts factored in
- How to approach budgets and evergreen campaigns
- What creative and messaging to prioritise
- Which metrics to monitor during your sale
- Your priority actions before Black Friday
Bring your laptop, calculator and business numbers. We’ll work through the decisions live, with time for questions. No workbook or pre-work required.
FREE LIVE ONLINE WORKSHOP
Thursday 5 November 2026
10:30 am AEDT (Sydney time)
Ready to get your Black Friday ads sorted?
For established product-based e-commerce founders with Meta Ads experience who want to spend more strategically this Black Friday.
Free to attend live. The replay will be available to purchase afterwards.
SAVE MY FREE SEAT