To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s episode, as an eCommerce business owner, you already know how potent Facebook ads can be for driving traffic and boosting sales. However, navigating the complexities of Facebook ads can be daunting, and mistakes are common yet avoidable. Here we explore […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s episode, I’m diving into the complexities of marketing messaging, exploring how tailoring this can enhance your business’s appeal to your ideal customer. I discuss the importance of clarifying your unique selling proposition (USP) and identifying exactly who your customer is […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s episode, I have the pleasure of chatting with Michelle Abitria-Roberts from Outsourcing Crew, who shares her profound insights on why hiring virtual assistants can change the game for small business owners. We delve into Michelle’s journey, her approach to building […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s conversation, I have the pleasure of talking with Egidia from Gigi and Co, who shares her insightful journey of transforming her passion for fashion into a flourishing online business, while juggling multiple family businesses and personal responsibilities. She delved into […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s conversation, I’m delighted to bring you insights from Rosie Lyell of The Happy Folk as she unravels her journey of success on Etsy. Hitting over 7000 sales, Rosie pivots the conventional advice by capitalising on the platform’s offerings, despite also […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In this episode, we’re diving into the heart and sole of eCommerce with Jane Robertson from Millwoods Shoes, who shares her insightful journey from struggling with high prices in the kids’ shoe market to finding success in women’s footwear. We unpack the […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY In today’s inspiring episode, we’re diving deep into the world of skincare and personal evolution with Danielle Millar, whose journey with Nutrimetics has reshaped her life and empowered others to discover their potential through the beauty industry. Danielle has her sights set […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY Today I’m hitting you with a really tough question.  Is it possible that you are focusing on the wrong thing in your business right now? And when I say the wrong thing, maybe you don’t even realize it’s the wrong thing. Maybe […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY When I started my very first online store, I only had one customer: My mum.  (I was SO embarrassed. I had spent thousands on inventory and marketing… all down the drain!) Then I went back to the drawing board and launched iland […]

To skyrocket your sales TUNE IN APPLE PODCASTS | SPOTIFY | GOOGLE PLAY I know how sexy the notion of a ‘strategy’ is. It sounds like a magical scroll showing you how easy it is to go from A to Z in just a few easy steps. A quick Google search tells me: A business […]