LIMITED TIME - FREE ON-DEMAND MASTERCLASS
The 3-Part System to Scaling to 7 Figures (Profitably, Sustainably, and in School Hours)
In this instant-access Masterclass, I walk you through the exact 3-part system I used to grow my own fashion brand to 7 figures, while working school hours, paying myself well, and not losing my mind in the process.
It’s the same approach I’ve now shared with 100+ other e-commerce founders who were ready to stop overworking and start scaling with strategy.
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What if scaling your e-commerce business wasn’t about more products, more hours, or more hustle?
Most e-commerce brands stay stuck doing more of everything. More products, more content, more hours. But without seeing bigger results.
The brands that scale sustainably focus on less, done better.
Inside this masterclass, I’ll show you how to build a lean, profitable product business that runs smart, sells consistently, and gives you back your time.
If growth has felt hard lately, this will shift how you scale from here.
UNLOCK INSTANT ACCESSWho This Masterclass Is For:
This training is for established product-based e-commerce founders in fashion, lifestyle, accessories or homewares who are already hitting $10K months but want to scale further.
You’ve got a strong product. You’ve put in the work. But breaking through to consistent $30K, $50K or even $100K months still feels out of reach.
You’re likely:
- 1 to 2+ years into business and fully committed (this isn’t a side hustle)
- Running solo or with a small team and ready to step into a more supported CEO role
- Juggling business and life, and craving growth that doesn’t come at the cost of your sanity
- Showing up, launching, running ads, posting... but sales still feel unpredictable
- Tired of winging it and want a plan that actually works
Most importantly, you're ready for a smarter strategy.
One that’s focused, proven, and built around how you want to live and work.
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Here’s what we’ll dive into:
• The three biggest leaks keeping you stuck at $10K months, and how to fix them
• Why adding more products might be slowing your growth instead of helping it
• The one thing you need to focus on before scaling with Meta Ads
• My 3-part Lean Million-Dollar Method to scale to $20K, $50K, even $100K months with a lean team and part-time hours
• A simple live exercise to identify your own Product Growth Gap, so you know exactly where to focus next if you want to scale to 7 figures
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Hey there, I'm Jodie
Not too long ago...
I was living in Dubai with my husband and two young children, feeling completely burnt out from my corporate job. I craved more freedom, more flexibility, and a business that actually lit me up, but at the time, I had no idea where to begin.
Then, on a trip back to Australia, I noticed women wearing beautiful, floaty kimonos, the kind you throw over swimmers and instantly feel effortlessly stylish in. That moment sparked something. I couldn't stop thinking about how I could create my own take on this versatile piece, blending the relaxed coastal vibe of Australian fashion with the global influences around me in Dubai.
That spark became iland co., and I started selling my kimonos at local weekend markets. The response was incredible, they flew off the racks. I knew I was onto something special.
But I was still juggling a demanding full-time job and spending my weekends at markets. It was exhausting. I couldn’t keep up the pace, and I didn’t want to miss out on my kids growing up while trying to build something better for them.
So, I launched an online store, thinking that was the answer. I had the product, the branding, the photos… I was ready for sales to roll in.
And then…nothing. Not a single order.
I was crushed. After all the effort, all the hope, all the investment, it was radio silence.
That's when I realised...
A beautiful product and a website aren’t enough.
If I wanted my brand to grow, I needed people to find it, want it, and buy it. That meant learning how to drive traffic, convert visitors, and keep customers coming back.
So I got to work.
I immersed myself in learning everything I could about marketing, sales, and building an online brand that actually worked. I took courses, hired mentors, and tried everything. Some things flopped. Others moved the needle. Slowly but surely, I found what worked.
I discovered that scaling a brand isn’t about working harder or constantly adding more products.
It’s about strategy and systems.
✔ Building a product range people genuinely love and buy again
✔ Creating a marketing engine that doesn’t rely on one tactic or trend
✔ Making sure every part of the customer journey is optimised to convert
I HAD CRACKED THE SCALE CODE...
I watched my sales grow from $5K months to $10K, then $20K, $50K, $100K, and beyond. Eventually, I built a 7-figure brand that I successfully sold for a great return.
AND I WANT THE SAME FOR YOU.
Now, I help e-commerce founders like you scale smarter, not by doing more, but by doing what actually works. If you’re ready to build a lean, profitable business that grows sustainably without taking over your life, you’re in the right place. Let’s make it happen.
Unlock the free training today 👇
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Some of my recent awards ...
Places I've been featured in ...
Here's what my clients say about working with me:
Amber scaled her sales by 2,900% to a million dollars a year (in less than 12 months)
I was struggling to be seen and making a humble 25K per year online before I enlisted the help of the best coach I have ever come across in the eccom space, Jodie Minto.
I have now achieved the unbelievable goal of becoming a 7 figure business in just under 12 months of studying with her! .. Yes, that stuff can really happen! This was only achievable by having expert coaching from Jodie who has guided me step by step in how to effectively advertise on Facebook and set professional goals and strategies in place.
I hesitated for over a year before I took the leap to study with Jodie and only wish I had done it sooner… and not wasted my time & money on many other courses that got me nowhere.
Learning from someone who has been there and done it themselves and understands every facet of owning your own label and online store just makes sense.
Jodie has the amazing ability to explain technical, creative and most importantly the balance of growth and scaling to help you achieve your goals and not reach burnout…
Jodie Minto is the Real Deal.. a passionate and patient coach who truly cares for her students and wants them to win.. and the best part, she shares the “secrets” of the industry and how to be successful that others are so often tight lipped about. An authentic and transparent coach that truly knows her stuff.. I owe a great deal to Jodie for setting me on the right path… finally!
If you're willing to learn, put in the work and take action then I Highly Highly Recommend joining the Mastermind!
Amber, Designer & Owner - Ladies fashion brand
Jodie has been a mentor and business coach of mine for many years. I owe much of the success of my 7-figure business to her business experience, expertise and knowlege.
Jodie shares her insights to benefit others who she takes under her wing, in a warm, personalised and caring way.
I encourage other business owners to engage with Jodie and learn of the many ways to reach the heights of owning a successful business."
Jane M - Luxury Pet Brand
My business has grown by 628%—no exaggeration!
Every business owner needs someone like Jodie! I began working with her six months ago, unsure of what to expect, and since then, my business has grown by 628%—no exaggeration!
If you're serious about taking your business to the next level but unsure of where to start, Jodie is there every step of the way, uncovering areas you may have never considered. I can't wait to see what 2025 brings with Jodie's continued support and guidance.
Gemma Brennan - Confetti Kidz
What are you waiting for?
Unlock this free e-commerce training today while you can 👇
© 2025 Jodie Minto | OSS Australia Pty Ltd | ABN: 19 661 994 707