Jodie Minto, eCommerce growth strategist

FOR ECOMMERCE FOUNDERS FED UP WITH YO-YOING SALES

More consistent sales.More profitable growth.Less of your life swallowed by the business.

Build a stronger ecommerce business with the strategy, marketing engine and systems to scale without adding more chaos, complexity or hours to your week.

SHOW ME HOW TO SCALE SMARTER

$14K → $89K

Jane’s monthly sales in 6 months

+303%

Louise’s annual revenue growth

+628%

Gemma’s revenue growth in 5 months

$1M+

Amber scaled to seven figures in 12 months

REAL FOUNDERS. REAL BUSINESSES.

Hear what it’s like to have the right support behind you.

 
 

DOES THIS FEEL FAMILIAR?

You’ve proven people want what you sell. So why do sales still feel so unpredictable?

You’ve got products people buy. Orders are coming in. The business has traction. But behind the scenes, you’re still working far too hard for sales that can swing from one month to the next.

You’re never really off

Even when the laptop closes, your brain doesn’t. You’re thinking about sales, stock, cash flow, marketing, your team and what needs fixing next.

Taking a few days off shouldn’t feel like preparing for a military operation.

One slow month sends you straight back into reaction mode

A promotion. A new campaign. More content. More ad spend.

You’re trying to get sales moving again, but it’s hard to know whether you’re fixing the right thing.

You’re second-guessing what deserves your attention

Ads? Email? The website? A new product? Hiring? Cutting costs?

There’s no shortage of things you could work on. Knowing which one will actually make the biggest difference is harder.

RECENT CLIENT RESULTS

This is what growth looks like in real businesses.

Recent client results across different products, markets and growth strategies. Individual results vary and are not guaranteed.

Client Shopify result showing 133 percent growth
Amanda Shopify result showing 98 percent sales growth
Helen Shopify result showing more than thirteen thousand Australian dollars in one day
Ann Shopify result showing 80 percent growth over 60 days

INTRODUCING

eCommerce Scale Collective

An ongoing coaching and implementation program for ecommerce founders who want to scale sales, create more predictable revenue and build a stronger business behind the growth.

We look at the whole business. Your products, profitability, marketing, customer journey, systems and operations, then work out what is slowing growth, where the strongest opportunities are and what deserves your attention first.

You won’t be collecting more information and wondering what applies to you. You’ll know what you’re working on, why it matters and what can wait.

SEND ME THE PROGRAM DETAILS

YOUR FIRST MONTH

Your roadmap takes shape once we’ve looked properly at your business.

✓ Private 90-minute onboarding session

✓ Assessment across products, marketing, profitability, systems and operations

✓ Personalised 12-month Scale Roadmap

✓ Clear priorities for your first 90 days

✓ Weekly coaching and implementation support

✓ Quarterly reviews as the business evolves

The Lean Million Dollar Method, Jodie Minto's whole-business framework for scaling a lean profitable eCommerce brand

HOW IT WORKS

A strategy that keeps moving with your business

You won’t be handed a plan and left to figure the rest out alone.

01

Map it

During your first month, we assess the whole business in your private onboarding session, identify the biggest constraints and opportunities, then build your personalised roadmap and first 90-day priorities.

02

Implement it

Weekly coaching, feedback and accountability help you make better decisions, troubleshoot faster and keep the strategy moving off the page.

03

Review it

Every quarter, we review what’s working, adjust the direction and map your next 90-day priorities as the business evolves.

Amber client result

REAL RESULTS

From around $25K a year to seven figures in 12 months

Before working together, Amber’s online sales were sitting at around $25K a year. Within 12 months, she had scaled to seven figures.

“Jodie’s guidance on Facebook Ads, strategy, and growth completely transformed my business. She’s genuine, experienced, and truly wants her clients to win.”

Amber, designer & owner, ladies fashion brand

FROM INSIDE THE ROOM

What founders say about having this kind of support behind them.

Louise, Baby Luno

“My dream was to turn my seasonal business into a year-round one, and I’ve finally done it with Jodie’s help. Her guidance has changed my life.

Louise, Baby Luno

Allyson, Sweet June

One of the best business decisions I’ve made. I’ve already seen a huge increase in my business thanks to Jodie and her leadership.”

Allyson, Sweet June

Jacquie, Jacquie D Designs

Jodie is in your business, ads, emails, website, and gives actual advice you can use to grow. She makes the complex feel simple and gives you constant, strategic support.”

Jacquie, Jacquie D Designs

REAL BUSINESSES. DIFFERENT PATHS TO GROWTH.

The right growth lever looks different in every business.

For some founders, the opportunity is more predictable revenue. For others, it’s scaling what already works, improving profitability or fixing the parts of the business holding growth back.

Individual results vary and are not guaranteed.

Peta, ecommerce client

MORE PREDICTABLE REVENUE

Consistent $100K+ months

Peta reached regular six-figure months within six months of working together.

Jane, ecommerce client

SCALING MONTHLY SALES

$14K to $89K months

Jane grew monthly sales from $14K to $89K in six months.

Gemma, ecommerce client

WHOLE-BUSINESS GROWTH

+628% in five months

Gemma increased revenue by 628% within five months through clearer priorities and a broader growth strategy.

WHY THIS WORKS DIFFERENTLY

You won’t be handed a generic plan and told to make it work.

We start with what is actually happening inside your business, work out what is most likely to move the numbers, then support you as you implement it.

01

Your business comes first

Before we decide what you should work on, we look at your products, margins, marketing, conversion, retention, systems and operations. Your roadmap is built from what your business is showing us, not a fixed syllabus.

02

Ads are never the automatic answer

Sometimes paid media is the growth lever. Sometimes the real issue is your product mix, margins, website conversion, retention, inventory or wider marketing strategy. We work on what is actually constraining growth.

03

You become a stronger decision-maker

The goal is not to make you dependent on a weekly call. You’ll learn to read the numbers, think through what might be happening, ask better questions and make stronger decisions, with experienced support there when you need it.

You still own the implementation and the decisions. We give you the strategy, perspective, feedback and accountability to make those decisions with far more clarity.

SEND ME THE PROGRAM DETAILS

WHAT’S INCLUDED

The strategy, support and accountability to keep moving.

You won’t be left with a plan and a pile of videos. We keep working with you as you implement, review the numbers and decide what needs your attention next.

01

Private onboarding + business assessment

We start with a 90-minute private session and a close look at your products, marketing, profitability, systems and operations so we can see what is helping growth and what may be getting in the way.

02

Your personalised Scale Roadmap

During your first month, we turn that assessment into a 12-month roadmap and your first 90-day priorities, so you know what to focus on now, what comes next and what can wait.

03

Weekly coaching + implementation support

One focused group call each week, with a mix of training, business reviews, hot seats, roundtables, implementation support, progress reviews and Q&A, led by me or a specialist coach.

04

Feedback, tracking + quarterly planning

Use the community to get feedback on decisions, campaigns, messaging, launches and systems. Each month we track progress and each quarter we review the roadmap and map out the next 90 days.

Jodie Minto

MEET JODIE

I’ve built, scaled and sold the kind of business we’re talking about.

I’ve spent more than 20 years in business and more than a decade building eCommerce brands. I built my own fashion brand from the ground up, scaled it to seven figures and sold it.

So when we talk about inventory, cash flow, margins, ad spend, hiring, product decisions and growing without having the business consume your life, I’m not teaching it from a textbook.

The strategy that works at one stage of growth doesn’t automatically work at the next. Your role has to evolve too. That’s a big part of the work inside the Collective.

Is the eCommerce Scale Collective right for you?

You don’t need to feel like you’ve “made it”. You do need an established eCommerce business with proven product demand, the funds to invest in coaching and the capacity to implement.

This is for you if…

  • Your eCommerce business is generating at least $15K per month
  • You have products with proven demand
  • You have the funds to invest in coaching and growth
  • You want support across the whole business, not just Meta ads
  • You’re willing to review your numbers, make changes and implement
  • You want stronger profit, cash flow and more predictable sales
  • You want fewer parts of the business relying on you

This isn’t for you if…

  • You’re still validating your first product or generating under $15K per month
  • You don’t yet have proven product demand
  • You’re primarily looking for someone to review or manage your Meta ads
  • You want someone else to take responsibility for your results
  • You’re unwilling to review your numbers or implement the agreed plan
  • You’re looking for a quick fix or dramatic results in a few months without the budget, team or capacity to support that growth

Founding beta package options are available until 30 November 2026.

Complete the short form and I’ll send you the full program details, including the different levels of support and current founding options.

YES, SEND ME THE DETAILS

THE FOUNDING INTAKE

Imagine entering the busiest sales months with a plan you actually trust.

Complete your private onboarding before the full group program begins, so you’re not heading into October reacting to whatever lands in front of you.

12-month roadmap  •  First 90-day priorities  •  Peak Sales Planning Session

You don’t need another year of trying more things. You need a clearer view of what will actually move your business forward, plus the support to follow through.

HELP ME SCALE MY SALES

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